Who Do You Blog For?

Are you blogging for your own enjoyment? Maybe you like blogging because it is an outlet for yourself. But one needs to ask themselves who they are really blogging for and why they blog. If you are blogging for business you are more than definitely blogging for your potential and current clients. When you begin to look at blogging from the client’s perspective you see what it is that you must provide for them in order to make them happy. Put yourself in their shoes and then look at your blog. Is it working for them? Is this blog something that is a great resource and promoter for my business?

Patsi at Build a Better Blog writes 7 Elements of a Good Business Blog. Patsi touches on 7 things your blog should have at a minimum if it is to work efficiently for your business. Do you agree? Is Patsi missing anything? In other words, are there more than 7 things that are needed to have a good business blog?