Ways to Increase Your Alexa Rank

Most of you who have been blogging for a while or who have been online for some time now, understand that Google ranks each website. It is more of a rating 1 through 10. I believe that no site out there on the Internet has been ranked 10. Naturally, the higher your rank the chances of you being higher in the search engine is greater.

Alexa is similar to Google and they provide each website out there on the Internet a rank. How it works, though, is a bit different. Alexa ranks the top site with a 1, which is actually Yahoo. CNN Money ranks number 2. So the lower the number the better you are. There are ways to get a lower (better) ranking with Alexa. If you rank 235,000 then you know that there are 234,999 other websites out there that rank better than you. Now since there are millions of websites on the Internet, getting as low as 200,000 is extremely good. Alexa’s ranking is based on the level of traffic each website receives from the number of people who visit a website with the Alexa toolbar installed.

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach). As a first step, Alexa computes the reach and number of page views for all sites on the Web on a daily basis.

The main Alexa traffic rank is based on the geometric mean of these two quantities averaged over time (so that the rank of a site reflects both the number of users who visit that site as well as the number of pages on the site viewed by those users)

So how do you rank lower and better with Alexa?

*The most basic step is to Install the Alexa toolbar or Firefox’s SearchStatus extension and set your blog as your homepage.

*Try puttnig up an Alexa rank widget on your website.

*Encourage others to use the Alexa toolbar, like friends, fellow webmasters, and your readers.

*Write or Blog about Alexa. Others enjoy reading about ways to increase their Alexa ranking and, in turn, will hopefully like to your article sending you targeted traffic. Hopefully they will have the toolbar already installed. This gradually has effects on your Alexa ranking.

*Get one of your articles submitted to Digg or Stumble Upon when you can. This usually brings massive numbers of visitors to your website and the sheer volume will have a positive impact on your Alexa Rank. Naturally, you’ll need to develop link worthy material.

*Use Pay-per-Click Campaigns. Buying advertisements on search engines such as Google or Exact Seek will help bring in traffic. It will be more useful when your ad is highly relevant to webmasters, who are more apt to be using the Alexa toolbar.

*Optimize your popular posts. If you have a popular post that consistently receives traffic from the search engines, include a widget at the bottom of the post and then link to your Alexa post.